Ask HN: How to give a shit about my idea

I have any idea. I know that it would have personally made my life much easier. I know for a fact that it would have reduced the tension between my wife and I. I've spoken with others (an intellectual MVP) about the idea that are non-technical people. They would be willing to try it and probably pay for it.

I cannot make myself implement it. I know what it would require. It just seems too daunting. I have not technical partner to help me implement it. I've asked my friends that I would like to be in business with. They have no stomach for a startup. Every time I take a meaningful step in implementing it, I shut myself down. How do I get, in the words of The Man in the High Castle, my inner fascist to shut up?

As a result my consulting practice is going fine. But I can't work on my product. I'm more emotionally invested in my clients than I am in myself.