I think "scripted" is the right word in this case.
"Procedural" refers to a specific type of scripted television, typically but not always a legal, medical, or law-enforcement drama. A procedural show follows the same format every episode: a mystery of some kind is introduced (medical, crime, or what have you), and the characters go through the procedures of solving the mystery. Law & Order: SVU can be described as a procedural; South Park cannot, unless you're using a very very loose definition of the term.
If you're looking at this in terms of nested sets or categories:
- Scripted vs. Nonscripted
- Comedy vs. Drama (usually also means half-hour vs. hour)
- Episodic (every episode is self-contained) vs. Serialized (the show follows an overall, evolving storyline that builds each episode)
- Subgenre
So a show like L&O: SVU would be a scripted, one-hour drama in the crime procedural subgenre. (We could also describe the show as episodic, but given that all procedurals are episodic, this would be redundant.)
South Park is a scripted, half-hour comedy in the animation subgenre that typically follows an episodic format, with occasional serialized story arcs spanning multiple episodes (and in the case of this season, the whole season).