I find that quite ironic because presumably, these people subscribe to left leaning ideologies. But maybe there isn't so much of a contradiction. They are simply more elitist than they are anything else.
They don't really stand for equality because they do not possess the humbleness to bring themselves to the level of the common person. They believe themselves to be intellectually and morally superior to the common Joe. And yet they want to dupe the common Joe into thinking that they will safeguard his interests while at the same time thinking so poorly of him!