The Algorithms of Love
nytimes.com
nytimes.com
"Let's assume, for the sake of an argument, that you are a village matchmaker given the task of marrying 100 men and 100 women. Each of the men has ranked the women from 1 to 100 in the order of his preference; each woman, not to be outdone, has similarly ranked the 100 men...Rather than insist that everyone get their first choice, you are instead charged with creating 100 stable marriages. A set of marriages is said to be stable if there exists no man m and woman w such that m likes w better than his wife, and w likes m better than her husband. The notion is called "stability" as m's and w's marriages are unstable, since (albeit sordid and tawdry) m and w could optimize their sorry lot in life by leaving their mates and running off together."
Non-PDF link: http://64.233.169.104/search?q=cache:abZ7sCKHUmYJ:www.cs.bra...
Not the same as algorithms discussed in the article but fun and interesting.
(btw, it is a dull society without WSW)
The result is that you don't waste much time browsing profiles. You don't waste time trying to filter out spammers. You don't waste time coming up with clever pick-up lines. You don't get pestered by matches you close.
The matching algorithm definitely matters, but it's mostly a red herring. If I were eHarmony, I'd be far more worried about my terrible user interface than the matching algorithm.
I perceive that the biggest barrier to entry is the amount of money that you have to spend in marketing. We have been able to match most of their functionality but we don't have nor want to spent that much money in marketing. We haven't been able to come up with alternative approaches.
The matching algorithm: m=rand(w);
Really, the contest should have been about finding the data that is most representative of the expected results. But no, they want to throw resources at problems that are unsolvable with the provided data.
Boy tells Girl "My love for you defies all algorithms".
Boy and Girl live happily ever after.
I'm impressed that they've hired so many PhDs, but on the other hand, I don't believe that having the computer match you is going to be very successful overall.
speaking of which, i'm surprised Jungian theories aren't more popular. there are specific type pairings which go very well together -- like the people you meet that you just "click" with. well, that clicking can be seen clearly in the theories by the way the types are described