If you want to attract a buyer like my wife (she isn't here at the moment, so I am guessing) have a US-based version of the site in US dollars. She buys a lot of clothing online, and this looks like the type of clothing that she likes to wear.

A lot of the higher-end retailers in the States allow the buyer to exchange online products in-store. Your return policy looks fantastic - I think that she wouldn't think twice about ordering.

I will ask her when she gets back. It is really beautiful looking clothing.