Your landing page takes 15 seconds to load on a simulated "Regular 3G" connection in Chrome. If you'd like I could walk you through fixing some of the most obvious problems, my contact info is in my profile.
http://www.webpagetest.org/result/151027_FV_1ATV/1/details/
I didn't get the idea that grk was pitching consulting services but just to be clear that I have no interest in that market, here are the most obvious things:
1. Enable gzip transfer compression for static assets like Bootstrap
2. Compress the large images more aggressively and perhaps turn on progressive JPEG, although that latter step might be CPU-costly on mobile devices
3. Set cache headers on all static resources so regular users and anyone behind a caching proxy will avoid the full server RTT
4. If you use www.hike.in, optimize the redirect to go directly to get.hike.in instead of having a full RTT to get the intermediate hike.in redirect.
Beyond that, I'd look into a front-end diet – do you need so many images, can you lazy-load images or that 350KB of youtube, etc?
It struck me as basically somebody saying "if you care about it for your app, I'd be happy to help you care about it for your website".
I feel like you're assuming bad faith, and the person confused as to why the comment was being downvoted was applying the principle of charity instead.
No SSL, No HTTP2/PageSpeed. Html not concated.
No additional server in america. It sucks to connect from Germany. It's twice as fast to connect to Servers in America so ALWAYS have a US Region.
I hope their messenger is better.