https://www.airbnb.com/help/article/104/what-are-guest-servi...
So if my napkin match is correct, we have 3% Booking fee and 6% low end guest service fee, you're looking at a 10% off the top of the transaction which in the end, doesn't really need any middle-man in there.
It's common for the first month's rent to be guaranteed via cashier's check or equivalent, then usually you are building a trust relationship yourself.
I suppose in cases of short term renting, there isn't time for this trust to be built, so the value-add is the security the service provides. Perhaps that really is worth 10%?