Behind the Failure of Leap Transit’s Gentrified Buses in San Francisco

Leap never bothered to secure a license to operate a transit service. They were illegal from day one, they were issued a cease and desist in May of 2015, and they started auctioning off the buses in June.

For-profit city bus services were both normal and somewhat profitable up until the 1920s, when private cars became affordable. Leap borrowed a 19th century business model and pretended they didn't need to meet 21st century requirements.

As usual, Farhad Manjoo misses the forest for the trees.

"Hint, a subtly flavored brand of bottled water that seems to flow as freely in San Francisco as the tears of the people who were evicted to make room for the incoming software engineers"