"Wherefore, O judges, be of good cheer about death, and know this of a truth - that no evil can happen to a good man, either in life or after death."
If some weird signalling is just an annoying valueless externality, then acting (assuming its any good) isn't as relevant as the belief within.
Maybe an analogy with politics, nobody really believes sloganeering except the smallest of minds; its merely a traditional weapon that has to be used as part of the show. Ditto obeisance to political correctness, its just signalling you gotta do in public, nobody believes that stuff internally or in private except a small cadre of insane people. "Emperor has no clothes" moment and all that.