But let's not bother deploying dueling readings from the article, and instead see how much you and I actually disagree:
I do not in fact think it's reasonable to suggest that individual software developers should avoid nerd signifiers to avoid alienating people. I feel safe presuming we agree about that.
Do you feel like it's reasonable for companies to avoid aggressive identification with nerd culture? To not ask candidates what their favorite Star Wars movie is, or to try to balance out outings and fringe benefits so they only appeal to sci-fi fandom?
(Though: I do think beer drinking trends masculine.)
Maybe after the beer offsite, you can visit a winery, or a famous local coffee house, and then a museum.
It's not exactly the most interactive activity when you can't talk for 80% of the time, but it's still enjoyable and sociable.
As an aside, these sorts of critiques of mainstream/White culture are somewhat contradictory in that they criticize any specific cultural identity as being exclusive and insular, and yet whenever this is lacking, they point to how boring mainstream/White culture is. Even lack of crime can be turned into evidence of boringness. For example, for every article on the negative effect of nerd culture on diversity, there is an article complaining about the decline of nerd culture and the rise of corporatism. The latter tend to be highly revisionist and pretend that the tech industry was founded by LSD taking hippies who coded inside isolation tanks. But the contradiction is still stark.
Having an offsite at a brewery is kinda shitty because not everyone likes to drink. Did anyone try to suggest another venue?
It's not, like, a management decision I'm super duper proud of.
Did you read my comment carefully? Was I unclear at some point? Do you disagree that a lot of male nerds are resisting the diversity movement because they feel that it attacks them, and that this article notwithstanding, often the diversity movement does attack them?
The nerd culture has been one of the most inclusive cultures I've been with. As esr wrote, "No compiler or network stack or 3-D printer gives a crap about the shape of your genitals or the color of your skin, and hackers as a culture don’t either." http://esr.ibiblio.org/?p=6642
just because someone famous described a culture certainly doesn't mean it's true universally.