I'm as much for generating friction as anyone else. But I wouldn't pretend that keeping data in any country in NATO isn't akin to giving it to five eyes.

Basically the EU is creating a PR stunt that in theory could force them to enact some minimum veneer of standards and that PR stunt is going to have higher short term costs for the small private sector players than the large ones.

It is entirely possible the stunt will instead pay off for the other EU governments and against the privacy of their population by getting them invited further into the club.