So? If the payment is less than $10 or less than $50, who cares? The best you can do is warn other people and that sends a stronger message than just getting your money back.
Reputation is what counts and you can see this on Amazon and ebay where a poor rep means no future earnings. Good rep means higher potential future earnings.
IF someone rips you off you have multiple forums in which to vent your frustration and lower the seller's potential future earnings. That's a lot of power. That's more power than most corporations and countries have when they over-pay for a costly piece of shit system. Hell this is more power than you have when it comes to taxes! When your tax dollars are misspent there's absolutely no chance for a refund and you have an election every 4 years but you ain't getting a dollar back.