iFixit is surprised their actions have consequences. I mean really you tore apart a developer unit so you can get page hits and now want to complain?
At least it's a breath of fresh air to see Apple smacking somebody down for an actual, legitimate violation, instead of the usual imagined nonsense they do.
They even stated that they knew they had signed an NDA, but felt that publishing their teardown information was "more important" than the NDA.