Pulitzer disagrees with you. From http://pulitzercenter.org/about-us/ethics-and-standards-poli...
CONFLICTS OF INTEREST
Normal activities - outside work, investments, political activism - pose special problems for journalists. Often, it's best to avoid activities that might interfere with your ability to function as a journalist. Alternatively, you may be precluded from working on certain topics for the Pulitzer Center if you're personally involved.
A third alternative is public disclosure of any information that a site user might find relevant in understanding the content. Someone who is writing about a relative would need to disclose the relationship. A guest contributor writing about politics would need to disclose if he is associated with a candidate, and any employment or other financial relationship that could be viewed as related to the topic being reported.
Full disclosure of relevant information is standard practice for the Pulitzer Center - a necessary step but not always sufficient when a potential conflict of interest exists.