I will never willingly click an ad, period. If I even as much as look at an ad, and if I decide the product merits a bit of my time, I will google for information on the product. Over the years I have learned to ignore ads. My brain must have, by now, a carefully arranged neural (eh) network that blocks out ads already. An ad blocker would only spare my devices the same problem. I can't remember the last time I saw an ad outside.
That said, ads are worthless of my time, bandwidth and screen space. I don't want to download your tracking gizmos, stock images, crafted keywords, animations, whatever.
Replace all ads with donate buttons, and I will accept them. And donate, if I enjoy your content.