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Apple is moving full steam towards enterprise. All these partnerships with IBM and the like are to push iOS tablets into the corporate world. iPad Pro is at a perfect price point and feature set for businesses. Healthcare, retail and entertainment are industries that will embrace it fully.

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You can already see it in action. Go to a Tesla showroom, a boutique clothier, a Square-enabled café, etc. They are all embracing the iPad as a multi-functional device. Oh, and those aren't usually even considered "enterprise" clients.

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