Why Are Some Non-Technical Founders Unwilling to Learn About Technical Concepts?

Founders who describe themselves as "non-technical" that I meet or consider themselves the business side of the equation are unwilling/flat-out refuse to learn basic technical concepts relating to their startup. Even if it's just the bare minimum - some JavaScript, basic understanding of the relevant server requirements for their company, etc. It's confusing to me, especially when they talk about finding an awesome engineer to be their technical co-founder not realizing that awesome engineers want to work with those who think like engineers and are educated about the technical side of things.