No probs: I understand the cynicism: the SSL industry is dominated by sales and marketing giants that market snake oil like SGC and seal in search, I wouldn't trust any of them either.
There's not a lot of people who get UX and get crypto: I've got my name in RHEL and I've also built consumer facing web apps for Google and Microsoft. That's 17 years of pretty unique experience, and we launch new features every couple of weeks. If a CA tries to follow - and they will - bring it, we'll smoke them.
Your final point is accurate.