The change of focus is perhaps hard to understand without more context. Basically, there are two really different modes of programming:

Most of what we see on HN is about building applications, servers, websites etc. Big, monolithic things that take weeks to years and are deployed to somewhere else and used by lots of people. Most programming tools are built for this kind of work, where the time between writing the code and actually using it is days or months.

But the people we want to make programming accessible to are mostly knowledge workers. Their work is characterised by a mixture of manual work and automation, throw-away code and tools rather than applications. It's better supported by Excel, SQL, shell scripting etc than by the big languages and IDEs.

We realised that we can do much more good focusing on that kind of programming.